CHENNAI: Indian business process outsourcing firms have long looked outside the country for their markets, and inside for their delivery centres. Now, as the rupee strengthens against the dollar, some BPOs have started looking — ever more seriously — at two strategies. For one, they are trying to locate more delivery centres abroad to serve those markets. And second, they are trying to win more business from the domestic market.
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Thursday, October 11, 2007
Inside out: Indian BPOs ring in strategy to counter rupee rise
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